WHAT IS THE INDIGO?


So what is the Indigo?

The short answer: It's a lot of things. A clutch wallet, a shoulder bag, a cross-body bag, a nappy wallet, a changing mat...

The long answer: Before giving birth, I thought I needed a large baby bag, and spent $200 on one that I (kinda, sorta, not really) liked. It certainly wasn't my style, but it had all the compartments that I thought were necessary. I soon found out that I just didn't need something so big, (and ugly). I wanted something small, stylish and functional. As a breastfeeding mother, I was lucky to not need to carry around bottles, so a large baby bag was just wasted on me. All I needed was a changing mat, nappies, wipes and a small compartment for my phone, lip balm and keys. I needed this accessory for the quick trips... the trips to the supermarket, for short walks, for popping into Grandma's or visiting the playground. I needed to be able to change Indi wherever I went. Whether that be, the back of my car, a public changing room table, in a park, on the beach or in Grandma's spare room. However, I couldn't find anything that was stylish, affordable and functional. That's why I created it. The Indigo was designed to be used as a stand-alone nappy changing clutch wallet but has evolved into so much more along the journey...

We worked tirelessly to design a product that would allow Mother's to leave the house in confidence. Gone are the days where it is necessary to carry an unattractive and bulky, baby bag. The Indigo folds out into a comfortable changing station, ensuring you are prepared for any of babies little surprises. It is a compact and lightweight alternative to standard nappy bags. 

Every clutch comes with a detachable wrist and shoulder strap included. This allows a seamless conversion from a clutch to a cross-body bag. If you are embarking on a long trip and need to carry more, then simply add the Indigo to your favourite tote bag and suddenly you have a large baby bag. We understand that everyone's needs are different, so we have made sure the Indigo Nappy Changing Clutch Wallet will work for you.

So here's all the ways it can be used:

  • As a nappy changing clutch wallet

Easily carry in one hand or attach the wrist strap to go hands-free. Perfect to carry around as you would a clutch wallet. Magnetic closures allow an easy fold out into a changing station.

  • As a shoulder bag

Attach the shoulder strap and adjust to a short length to wear it as a small shoulder bag. The perfect stylish accessory. No one would know that it is actually a baby bag.

  • As a cross-body bag

Attach the shoulder strap and adjust it to a long length to wear it as a cross-body bag. Perfect for those longer walks, perhaps in a shopping centre or while strolling along the beach.

  • As an addition to a larger tote bag 

Add it into your favourite tote bag alongside everything else you need to bring and suddenly it's converted to a stylish baby bag, without the fuss. 

Why wouldn't you want an Indigo of your own?


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